Corporate Solutions -  Sales & Marketing

Floor & Décor provides hard surface flooring to both homeowners as well as small business pro customers. 

To align with their consumer outreach strategy, the company needed to approach and engage with new and existing customers with precision and efficiency. 

D&B Hoovers' rich database and insightful analytics have enabled them to identify and target new consumers who are perfectly aligned with their offers, hence increasing reach and driving growth. Furthermore, the platform's extensive insights enabled Floor and Decor to gain a deeper understanding of their existing clients' needs and preferences, allowing for more tailored communication and personalized engagement strategies. With D&B Hoovers,Floor & Décor is strengthening customer relationships and developing meaningful connections, positioning them for long-term success in a competitive market. 

Alibaba Cloud Computing Co. Ltd. (hereinafter referred to as Alibaba Cloud) ranks first in the Asia-Pacific region and third globally in market share for public cloud services. 

Alibaba Cloud has raised the stakes for its overseas marketing. Its global expansion demands faster and more accurate market intelligence to support strategic decisions.  

Alibaba Cloud leverages D&B’s global data service to integrate global customer information more accurately and efficiently. With D&B Hoovers®, Alibaba Cloud can precisely identify target companies, assess their backgrounds to supplement sales leads and generate new opportunities.  

Algolia is a search-as-a-service company with one-stop shop for AI search, which currently helps more than 17,000 businesses optimize their site searches, earned a spot on Inc. 

The company were trying to determine which of those records were relevant to them, which records could be merged or purged, and how they could clean up their database. 

Algolia used a toolkit from Dun & Bradstreet’s portfolio of sales & marketing solutions. D&B Connect was at the core for data matching and standardization; every sales representative was provided with D&B Hoovers access to enable them to gather intelligence on their segments and territories, and to add that data directly into Salesforce with the click of a button. 

A global leader in technology and service solutions specializing in building automation, energy management, and security solutions.

As the business continued to expand, the company encountered increasing challenges in customer data management. Due to historical limitations, its internal customer databases suffered from inconsistent data entry standards, duplicate records, and inaccurate information. These issues gradually surfaced across marketing and finance operations, disrupting daytoday execution and undermining the accuracy of business decisionmaking.

By leveraging D&B master data capabilities, the company was able to accurately identify and eliminate duplicate records, standardize redundant data from multiple sources, and establish a new, unified customer data management standard. As a result, the accuracy rate of existing customer entity identification reached 90% after data cleansing.

The improved data quality enabled the business to gain deeper insight into customer attributes, optimize market segmentation, and strengthen the competitiveness of its sales strategy. In addition, standardized customer data governance helped break down internal data silos, enabling better data sharing and collaboration across business units, and supporting centralized, efficient, and scalable data management.

As a global leader in information and communications technology (ICT) solutions, Huawei operates across diverse sectors.  

Huawei faces significant challenges in managing financial cash flow and supply chain risks.  

Huawei chose to collaborate with D&B in the following areas: global Data Integration, enhanced Risk Management and standardized Developer Management. Through its collaboration with Dun & Bradstreet, Huawei has successfully enhanced operational efficiency, strengthened risk management, and reinforced its global leadership in an increasingly complex business landscape.   

The digital platform of a leading central enterprise group needs to centrally form digital assets for each business segment within the group, centrally organize and form a collection of commercial data of overseas trading counterparts of the group, and automatically and accurately identify overseas trading counterparts.

Due to the lack of a unified identification code for overseas enterprises, it often takes a certain amount of time to accurately identify overseas trading counterparts. However, in the business process, there is an urgent need to achieve real-time identification of overseas entities and rapid import of relevant information through digital transformation, and frequently update the commercial information data of relevant enterprises.

This leading central enterprise achieved real-time enterprise identification and matching through D&B Data Blocks, with an automated matching accuracy of over 90%. At the same time, through the API docking of D&B Data Blocks, this leading central enterprise obtained the latest commercial information data of overseas trading counterparts. The relevant data of some countries and regions were updated in real-time for customers, greatly solving the pain points of this leading central enterprise in the demand for overseas enterprise commercial information data.