Data is the most valuable asset of your company. Once the sole responsibility of the IT team, it now plays a vital role in shaping and driving the most fundamental sales and marketing decisions. The Marketing function is now becoming aware of another data-driven concept, one that is generating plenty of buzz and helping marketers make sense of all these new data trends. It is called Master Data and it will permeate the marketing landscape quickly. Download this whitepaper by Rishi Dave, CMO of Dun & Bradstreet and find out the next steps on the road towards mastery.
In 2017, Dun & Bradstreet and Forbes Insights surveyed more than 300 executives across a broad range of industries: the study examined the trends in analytics, the usage of data in multiple departments, and the need for investment in the future. With enormous quantities of data flooding today's enterprises, many analytics professionals fear their initiatives will fail without proper support. In fact, over one-third of those surveyed believe that more can be done to champion a data-driven culture. Download the study now to find out more.
In this edition, we looked into the growth outlook and forecast on Taiwan, and unveiled key findings of the Singapore Business Optimism Index Study in Q4 2017. Major highlights of the Dun & Bradstreet 2017 Global Bankruptcy Report and a special report on Automotive Performance & Outlook are also featured. Download now to read more.
There has been a growing need for Finance Leaders to expand their scope: to broaden their shoulders and bear the burden of increased responsibility - their role have become more integral to the success of the business than ever before. To understand more, we gathered views from 200 CFOs and financial directors, exploring everything from the roles they perform to the issues that cause them concern. This study shines a light on the issues that will shape the future of the finance function within the modern enterprise.
Commissioned By Dun & Bradstreet, this Forrester Consulting Thought Leadership Paper was published in July 2017 to evaluate how enterprises are leveraging data and analytics to drive decisions and strategy in pursuit of customer obsession and the role the CFO plays in achieving that goal. Forrester conducted an online survey of 250 finance executives at organizations with $150 million or more in revenue to explore this topic. The study revealed distinct data strategy differences between the firms that merely have good customer experience intentions and those that translate customer strategies into favorable business results.
In this edition, we reviewed the declining industrial performance and industrial outlook in India in Q2 2017. A 2017 Payment Study by CRIBIS and the CIPS Risk Index in Q2 2017 by Dun & Bradstreet are also highlighted. Download now and read more.
Data, to have value, must be in motion, it must be current, agile and available, integrated as close to the point of decision as possible. Enterprises must identify and fix the pinch points and blockages that keep data from moving seamlessly across the organization. Download this Whitepaper developed by Scott Taylor, Dun & Bradstreet's Master Data Innovator to find out how you can let your data flow and drive MDM success for your organization.
In this edition of the D&B Asia Newsflash, we looked into the recent upgrade on sovereign rating of Indonesia and the recovery of the U.S. labour market. The latest CFO Optimism Index in India is revealed, along with a special report of the current economic momentum within emerging markets in SEA and Japan. Download now and find out more.
To understand the current state of ABM and the role of data within it, Avention, now part of Dun & Bradstreet, undertook market research surveys and spoke with a variety of B2B marketing leaders. The findings show that the needed data foundation for ABM is not in place with B2B marketers universally. Download the report to learn more about the State of ABM and tips to ABM success.
We surveyed 400 B2B marketing professionals and summarized findings of how B2B marketers today are using data to drive growth. The state of B2B contact data health for organizations are also revealed in this 5th annual edition of the D&B report. Download now and find out where your organization stands.
By using data to automate or semi-automate their processes, modern credit and finance teams can effectively deliver more with less resources. As the responsibilities of credit and finance teams grow, so does their potential to innovate and spur growth and value for the organization. Download our latest eBook and learn more.
In this edition of the D&B Asia Newsflash, we explored the economic impact of the impeachment of South Korea President Park Geun-hye and the North Korean crisis that took place earlier this year. The results of the Business Expectations Survey conducted by D&B Australia are also revealed in this edition, along with a special report focusing on consumer durable/non-food retail performance and outlook in China, India and Indonesia (courtesy of Atradius). Download now and find out more.
The alignment of sales and marketing is way behind schedule. It is disappointing, but true. For more than a decade, technology vendors have been buzzing about it. Yet, even today, as B2B organizations strive to align sales and marketing teams with smart technology, they cannot quite manage it. This whitepaper outlines three customer-centric milestones that sales and marketing teams must tackle together to create a faster path from prospect to profitable relationship: identify the best win-wins, simplify the buying experience, and execute at buyer speed.
In a world shaped by geopolitical upheaval and economic uncertainty, the role of the compliance function has never been more vital to banks and other financial organisations. As criminals become more sophisticated, the compliance function needs to evolve in order to keep pace. Dun & Bradstreet surveyed 100 compliance professionals from across the UK banking sector to find out the challenges facing these teams in today's finance industry and explore how well prepared they feel for an increasingly complex future. Download the report to learn more.
Explore diverse examples of how Dun & Bradstreet applied the latest statistical methodologies to uncover the truth and meaning in data, helping global brands across critical industries enhance and scale their use of fact-based strategies to connect with the prospects, customers and suppliers that matter most.
Data has been at the heart of what we do for almost two centuries. And while we have the largest global commercial database on the planet, our true value is to help our customers make better informed business decisions by uncovering and understanding their most strategic relationships. How do we do this? Download this eBook and find out more.
U.S. President Donald Trump is making good on his campaign promise to reduce regulatory burdens by proposing to roll back Dodd-Frank. Would such a move impact Know Your Customer (KYC), anti-money laundering (AML), anti-bribery/anti-corruption, and OFAC Sanctions regulations? Learn more by reading the white paper Dodd-Frank in the Crosshairs: What Does It Mean for Due Diligence? by Melaine Campbell, Managing Director of Dun & Bradstreet Global Supply and Compliance.
In this edition of the D&B Asia Newsflash, we explored how the Asia Pacific Region has already been affected by the Trump Presidency, the macroeconomic impacts of Brexit on the UK and unveiled the D&B Business Optimism Index of Malaysia in Q1 2017. A comprehensive Industries Performance Outlook 2017 for the SEA region is also featured this month, and we also looked at several cases of how the D-U-N-S Registered Program had successfully helped businesses differentiate themselves from their peers, built online credibility and achieved strong sales growth. Download now.
The concept of enterprise risk demands new attention from finance leaders globally. Complexity, globalization and digitalization are just some of the elements at play in the risk landscape - and data is becoming a core part of understanding and navigating risk. How do modern finance leaders view, navigate and manage enterprise risk with data? Dun & Bradstreet surveyed 100+ global finance leaders across industries and business types. Download this report and find out the top 3 risk trends in 2016.
In this edition of the D&B Asia Newsflash, we looked into the implications of the US presidential elections result on the Japanese economy. We have also reviewed corporate payment performance in 35 countries and published results of our 2016 Asia Pacific payment survey. Download and find out more.
In this interview conducted by the Society of Corporate Compliance and Ethics, Louis Sapirman, VP, Assistant General Counsel & Chief Compliance Officer of Dun & Bradstreet discussed the importance for corporations to enhance compliance engagement both internally and externally. Download and find out more.
In this edition of the D&B Asia Newsflash, we revealed the economic conditions and banking & finance sector in Vietnam. We also looked into the significant deterioration in payment times reported in New Zealand, as well as highlighted how D&B has helped companies build a compliance perimeter.
Do you really know your customers, your vendors, and your third parties? You must today. Beneficial Ownership and Ultimate Beneficial Ownership (UBO) identification and verification are critical requirements for combating everything from financial crime, tax evasion and corruption, fraud and money laundering, to trafficking and terrorist funding. These activities are happening around the world at an unprecedented pace, and can have a devastating impact on an organization's reputation, value and bottom line. This white paper explores the issues and challenges of Beneficial Ownership. It highlights ways to gain confidence on ownership issues with customers, discusses the importance of a single customer view and role of data analytics, and showcases a master data management (MDM) approach that could improve operational efficiency and on-demand enterprise-wide risk visibility.
There's a rumor going around that social media is not as beneficial to B2B organizations as it is to B2C. But the numbers tell us a very different story. Facebook and Twitter are home to some of the largest and most engaged business audiences. A balanced mix of paid, earned (influencer) and organic content across your channels will help maximize your impact and grown your audiences. This means that digital and demand generation marketers need a solid social media strategy, specifically as it pertains to paid advertising. Review these simple steps to optimize your strategy and secure a positive ROI on your social activities today.
Business-to-business (B2B) marketers who strive to personalize content today are doing more than dropping a prospect's first name into a promotional email. They're on a serious quest to deliver a relevant message, at an optimal time, through a preferred channel and device. Download this eBook and find out how you can create a seamless, personalized customer experience that gets mind-blowing results.
Customer segmentation has been a mysterious black box to many businesses today. There are endless ways to mix and match data points, but finding and aligning on a customer segmentation strategy that positively correlates with purchase behavior and drives top-line growth is the result of a strong command of enterprise data, a dash of math and a sprinkle of art. It's a powerful business intelligence that finance should not only contribute to, but co-create. Download and find out more.
This reader is dedicated to the marketers who are courageous enough to ask probing questions, who truly wants to become a value creator and game changer for their business. Read more and find out which parts of the past are no longer relevant to the future and start optimizing your marketing strategy today.
The business journey - and the road to revenue - isn't easy to navigate. That's why more and more companies are using analytics to help guide them on the right path. Businesses need to know not only what happened in the past, but what may happen in the future. In this series, we will illustrate the power of analytics and how it can accelerate growth with predictive insights.
87% of B2B marketers cite email as one of the top methods of driving leads into their sales funnel. No matter what marketing role you play within your organization, it is important to have a deep understanding of today's modern marketing landscape and how data management impacts your objectives. Through this guide, we will find tips and tricks to help you optimize your marketing efforts with a foundation rooted in quality data.
Data can be used to create a dynamic, accurate representation of both customers and prospects. This e-book is the second in a series designed to show how data can inspire a new art of marketing among today's practitioners. In this book, we will explore how data can help you turn prospects into relationships, and use those relationships to drive revenue.
Intended to enhance market integration and create an economic co-operation framework of benefit to all, the Belt & Road Initiative is connecting 65+ countries closer than ever before and is expected to bring about immense opportunities in economic cooperation in a larger scope, with higher standards and at deeper levels. Find out how you can leverage data & analytics from the world's largest commercial database to capitalize on the Belt & Road opportunities.
One of the biggest challenges we see facing today's companies is the ability to effectively use analytics to drive insights across the enterprise. Download the report and find out where your organization stands on the path to being analytically driven, and learn more about the implications of this enterprise-wide transformation process.
Marketing leaders are being challenged by their CEOs and fellow executives to direct and participate in an increasingly broad set of initiatives across the organization. In this report, Michael C. Bird, General Manager for Global Sales & Marketing Solutions of Dun & Bradstreet highlighted 3 significant marketing trends in 2016 that cannot be missed. Download the report and find out what it takes to power up your B2B marketing strategy and stay ahead of the curve.
The new art of the marketer - is to create and grow relationships with the power of data. This e-book is the first in a series designed to show how data can inspire artful marketing that delivers what your customers really want. We'll explore strategies that will help you make sense of what can seem like an overwhelming amount of information. And how to extract insight by focusing on the relevant details found in data. And most importantly, how to use that insight to build better relationships.
Modern enterprise leaders and financial teams are strategically poised to build a data-inspired strategy and drive enterprise-wide growth. Find out how these leaders can link data connections across the enterprise to unleash new & unified opportunities for growth.