The 8-Ball of Customer Portfolio Segmentation for Finance - A Tool For Finance Leaders Who Long To Unify Disparate Customer Data with Business Strategy ROI [eBook]

Customer segmentation has been a mysterious black box to many businesses today. There are endless ways to mix and match data points, but finding and aligning on a customer segmentation strategy that positively correlates with purchase behavior and drives top-line growth is the result of a strong command of enterprise data, a dash of math and a sprinkle of art. It's a powerful business intelligence that finance should not only contribute to, but co-create. Download and find out more.